Background information on demographic management

Demographic change is significantly changing the workforce in companies. Demographic management is a long-term concept that employs strategies and measures to ensure that a company remains capable of acting. Retaining skilled workers and promoting young talent are the requirements for HR managers who think in terms of the future.

With demographic change, the saying about "old iron" has lost its relevance. Experienced employees have knowledge and know-how that cannot be expected from young professionals. Young professionals will only stay in companies and contribute to their development if the working atmosphere is right and the general conditions prove to be worth living in. For the younger generations in particular, the compatibility of family and career is an important point in their life planning. Fathers are also increasingly opting for parental leave.

Demographic management requires addressing the life phases of employees. It needs instruments that enable employees to care for relatives, raise children, realize a harmonious family life and develop in their careers. In addition, commitment to the location is necessary, because only a livable region keeps young people in the area. By analyzing the workforce structure at an early stage, companies can prepare for demographic change. With suitable measures for the region, attractive offers for trainees, a good working atmosphere and safeguarding existing knowledge in the company, demographic change can be absorbed. Employees of all ages who identify with their company are happy to stay longer.

The Management-Institut Dr. A. Kitzmann offers seminars, workshops, trainings and lectures on demographic management nationwide and internationally.

Autor: Management-Institut Dr. A. Kitzmann