Argumentation Training and Techniques for Persuasion
The ability of personal persuasiveness and argumentation ability have become critical skills for success. In this course, the range of argumentation techniques are presented and discussed. Participants have several opportunity to improve, revise their techniques and will get immediate feedback. The focus is on practical exercises to ensure an application to the real world challenges of our participants. The goal is to learn and apply the most important concept of persuasion to influence in the business world. In addition, we explore how artificial intelligence (AI) can support and enhance persuasive communication in professional contexts.
Seminar content
Emotional and Interpersonal skills
- How to control my emotions?
- How do I distinguish an unfair conversation partner?
- 3 strategies of self defense
- Express or suppress anger?
- Identify personal strengths and weaknesses in conversation
- Read intentions and fend manipulations
Taking the positive from the negative
- Behavior in the case of unsophisticated objections
- 3 strategies of self defense
- The positive effect of contrary opinions
- Read intentions and fend manipulations
Argumentation techniques
- Understanding Arguments
- 4 tips for bringing conversations to a more objective level
- Fair arguing and creative aggression?
- Active listening, correct interpretation, targeted reaction
- 5 rules to argue convincingly
Podcast zum Seminar
After completion, your ability of personal persuasiveness and argumentation will improve.
- You will gain insightful knowledge on how to control emotions
- You will acquire useful strategies of self-defense in difficult situations
- You will learn argumentation skills to become proficient in discussions
- You will master the art of active listening
- Targeted exercises
- Presentation simulation
- Trainer-input
- Individual and group feedback
The seminar argumentation training and techniques for persuasion is aimed at specialised employees and executives in all sectors who want to convince others and react confidently in conversation and argumentation situations.