Creative techniques and innovation

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Seminar objective

Innovative thinking and acting can be enhanced. In our creative techniques and innovation course, the participants are introduced to the most important idea creation methods. Impulses are given for creative processes to discover and implement new ideas in their own work environment.The theoretical part of the two-day seminar will be complemented by examples.
You will have the opportunity to exchange ideas intensively with the trainer and the other participants.

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Seminar content

  • How do I increase my own creativity?
  • How do I recognize my creative potential?
  • Creativity through brainstorming and brainwriting
  • How do I use the mind mapping method to increase creativity?
  • Synectics and Bionics
  • The morphological box
  • The emotive word method
  • What is the significance of lateral thinking for creativity?
  • What blocks to creativity are there in practice?
  • How does a creative group atmosphere develop?
  • Application of creativity techniques to concrete business situations
  • How do I create an innovative environment?
  • How can I stimulate employees to innovate?
  • How can I increase the speed of innovation?
  • Open communication to promote innovation
  • Discussion and evaluation of innovative projects among the participants
  • Which motivational factors increase innovative outcomes?
  • NLP and creative action
  • Practical implementation of the seminar contents


  • Interactive and experience-oriented exchange
  • Exercises
  • Short trainer inputs
  • Moderated discussion
  • Individual and group exercises

Target audience

Our seminar on creativity techniques is aimed at specialists and managers who want to learn to think out of the box.
It is also relevant for specialists and executives from commercial enterprises of all sizes and from all sectors
as well as from public administrations.

Further information

Creativity is needed to develop new ideas and business models. There are certain creativity techniques that support creative thought processes. One of the best known is brainstorming. In this process, people contribute their ideas spontaneously and unfiltered during a group session.

The word creativity is still often used in connection with artistic activity, but it is more than that.
Creativity does have its place in business: inventiveness and original actions are important requirements for the success of a company. After all, in order to keep up with the competition, innovations and updates have to be made regularly. This cannot happen without creative work.

In our creativity techniques course, you will gain important knowledge and methods for more innovation in your workplace. This also leads to more motivation at work and an open exchange with employees and colleagues.

Out-of-the-box solutions and innovative participation on the part of employees are helpful and beneficial at every level of a company. Among other things, this can accelerate work processes and simplify planning and organization. In our creativity techniques seminar you will learn how to access your creativity and how to use it optimally in your daily work.

Furthermore, we provide you with proven methods for finding ideas in order to find productive solutions in stressful phases and under time pressure.

Innovative thinking can be enhanced. In our creativity techniques training, participants are familiarized with the most important idea-finding methods that have proven themselves in practice. Impulses are given for creative processes to discover and implement new ideas in their own working environment.

The theoretical part of the two-day seminar is supplemented by examples. You will have the opportunity to exchange ideas intensively with the trainer and the other participants.

With a small group size of no more than nine participants, the Creativity Workshop is very much geared to individual learning needs. The following points, among others, are covered in the course:

  • What stimulates creativity?
  • How do you create a creative environment?
  • Creativity through brainstorming and brainwriting
  • Design brainstorming and design thinking
  • Finding and evaluating new ideas
  • Importance of innovations
  • How to increase the pace of innovation?
  • Getting to know success factors in the innovation process
  • Creativity techniques overview: how they work in practice - learning and training
  • Discursive and combined creativity methods: morphological box, Osborne checklist,
  • classification schemes
  • Which motivational factors increase innovation performance?

During the idea generation workshop, you will learn a systematic approach and methodology to maximize your creative potential. Managers also learn encourage employees to innovate. The most important techniques of innovation management are taught. Our trainer provides the opportunity to integrate concrete examples from the participants into the creativity exercises in order to create a direct link to everyday work life. Together, you will reflect on your own expectations and discuss concrete ways of generating ideas.

980,00 € (ex. VAT)
1.166,20 € (inc. VAT)
Included in the price: Working documents, certificate of participation, lunch and coffee breaks.

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Further dates ( 7 )

10.10.2022 - 11.10.2022
14.11.2022 - 15.11.2022
04.05.2023 - 05.05.2023


  • Strong practical relevance
  • The seminar is guaranteed
  • Seminar provider since 1975
  • Hygiene concept

Course ref.



  • 1. Day: 10:00 - 17:00
  • 2. Day: 09:00 - 16:00

Seminar language


Number of participants

not more than 9 participants

Further seminars


We would be happy to conduct all of our open seminars for you in an adapted form as an in-house seminar.


I really enjoyed using and experiencing the methods in a playful way!
I find the new impulses for creative thinking very helpful for everyday professional life.
I found the intensity of the creativity training and the response to the professional examples of the seminar participants remarkable.
Particularly positive: small group of participants, implementation guarantee, discussions, premises.

Dates and Locations

( 7 Dates )
Sep 2022
Oct 2022
Nov 2022
Dec 2022
Jan 2023
Feb 2023
Mar 2023
Apr 2023
May 2023
Jun 2023
Jul 2023
Aug 2023
Period: 10.10.2022 - 11.10.2022
Ort: Stuttgart
Duration: 2 Days
Price: 980,00 €
Period: 14.11.2022 - 15.11.2022
Ort: Hamburg
Duration: 2 Days
Price: 980,00 €
Period: 04.05.2023 - 05.05.2023
Ort: Münster
Duration: 2 Days
Price: 1.150,00 €
Period: 15.06.2023 - 16.06.2023
Ort: Hamburg
Duration: 2 Days
Price: 1.150,00 €
Period: 04.09.2023 - 05.09.2023
Ort: Münster
Duration: 2 Days
Price: 1.150,00 €
Period: 12.10.2023 - 13.10.2023
Ort: Stuttgart
Duration: 2 Days
Price: 1.150,00 €
Period: 16.11.2023 - 17.11.2023
Ort: Hamburg
Duration: 2 Days
Price: 1.150,00 €

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