Sales in the field
In this seminar you will become successful with your personal and individual sales talent! Recognize the challenges and optimization potentials of your sales force and let us provide you with methods and techniques that you can put into practice for even more efficiency. Through his activities, the sales representative has a significant influence on the successful implementation of the corporate strategy. At the same time, he represents the interests of the customers towards the company. On the basis of a targeted needs assessment, the sales representative offers the appropriate products. In doing so, he focuses on the special product components and the resulting customer benefits. In this way, the field sales representative reliably achieves the sales targets set for him and creates sustainable customer relationships. In order to achieve top performance in the field sales force, experienced leadership, a high level of motivation as well as good communication and time planning are very essential. In addition, current AI-supported methods are presented as ideas to help you identify customer needs more precisely, optimize sales processes, and further develop your key account strategies in a targeted manner.
Seminar content
The role in the sales force:
- Role in the company - View of the market - Focus on the customer
- There is no second chance for the first impression: customer acquisition
- Responsibility for results and success for the company: Negotiation Training
- Interdependencies with the company
Modern appearance and confident self-assurance:
- Body language and self-confidence
- How do I trigger positive feelings in the person I am talking to?
- Enforcing price increases with existing customers
Existing customer care:
- Customer retention with the help of advertising measures
- Building up a regular clientele
- Maintaining existing customers with customer magazines, newsletters, surveys or competitions
Sales fast and consistent to achieve goals:
- Approach market monitoring in a structured way
- Cold calling & Offer management
- Follow-up of sales opportunities
- Optimizing the customer conversation
- From initial telephone contact to closing the deal
Podcast about seminar
After this seminar, you will have all the necessary basics and methods to stand out as a sales talent in the field.
- You will be familiarized with the role in the field sales force in order to conduct successful sales talks
- You will learn how to successfully cultivate your existing and regular customers for the long term
- You will learn how to appear confident
- You will learn helpful tips and tricks to achieve your sales goals
- Practice sequences
- Video assisted role plays
- Moderated discussion
- Exchange of experiences
- External and self-analysis
- Conversation simulation
Our seminars are suitable for sales representatives and sales staff who want to improve their sales skills in the field.